Google, Apple, Microsoft Turf Wars
January 20th, 2010I was bored in class earlier and turned to my trusty BlackBerry for entertainment. I read a host of stock and tech articles and one in particular I found interesting was on the power struggle between Google and Apple. The latest news in the battle of the superpower tech companies is that Apple is rumored to be in talks with Microsoft to replace Google as the default search engine on the iPhone.
This could hurt Google because they do make revenue off of ads placed along search results on mobile devices. It seems like the latest in a battle between the two creative giants. Google keeps trying to step on Apple’s toes and this is what is going to continue to happen to them if they do not back off. My friends who have iPhones have long been complaining about Google Voice and their inability to use it since Apple pulled all compatible apps from the App Store. Now it looks like they will be using Bing by default.
As a consumer of a BlackBerry, I could care less about these issues. But as a person who follows the stock market and at one point held stock in Apple I think these matters are important. Anybody who owns stock in one of these three companies should follow these battles and consider the effects they could hold for current and potential shareholders. Google has taken a bit of a beating lately and I think it is in part because of their attempts to play on Apple’s turf. Their Android devices, in particular the Nexus One have been disappoints that have failed to move the stock upward and in actuality have brought the stock down.
Google is still a very good stock but these games they are trying to play could continue to drop their stock price. If this happens they could actualy become an even more attractive buy as people may begin to see the stock as under-priced. In the meantime I’d keep an eye on Apple. I think the stock is going to $300.

